Andi Wilding’s journey into music began at the age of six. After initial experiences with the zither, keyboard, and acoustic guitar, he decided to pursue a degree in jazz guitar at the University of Music and Performing Arts in Graz following his business school graduation. By the time he earned his Master of Arts degree, Wilding was already deeply rooted in Austria’s music scene, working actively as a guitarist and composer.

A Multi-Faceted Career
As the long-time lead guitarist for renowned songwriter Nik P., Wilding is also a sought-after session guitarist. Over the years, he has recorded numerous albums with his own projects across genres such as pop, rock, and jazz.

His interests gradually shifted towards music production, particularly at the intersection of music and business. This led to his first corporate commissions, including projects for Volksbanken AG.

A New Chapter: Sound Brands Vienna
In 2019, Wilding opened his recording studio in the heart of Döbling, overlooking Vienna’s rooftops. It remains the production hub for SOUND BRANDS VIENNA, the audio branding agency he founded in 2021.

Since its inception, SOUND BRANDS VIENNA has delivered successful commissioned compositions for clients such as Daikin, SPAR, ÖVP, VBV, LKH Graz, and Ski Amadé.

A Bridge Between Music and Business
The agency sees itself as a passionate link between music and business, entrepreneurship and art.

Because why should only music stars have the privilege of owning their own top-class music?